Greg James

Creative Director

Greg James is at the creative helm of the salon overseeing a team of highly skilled stylists and natural hair colour specialists. Greg knew that hairdressing was his vocation from an early age and has been fortunate to have never needed to deviate from his path. He began his career at Vidal Sassoon in 1999 and quickly progressed through increasingly senior positions at several leading salons before becoming Creative Director of Aveda salon, Kamigata. Here he developed his understanding of the benefits of organic products. Greg is now delighted to be leading his own team at Goji and, as well as providing the full range of colour and cuts, he is also our Great Lengths and hair up specialist. He loves to be inventive so if you’re not sure what you want, just put yourself in his capable hands!

Vicky Griffin

Managing Director

Greg’s partner-in-crime looks after the business side of Goji and has customer service as her number 1 priority.


Senior Stylist

Sophie worked with Greg at Kamigata for a number of years before joining the team at Goji in November 2015. Sophie is an experienced stylist and specialises in cutting and colour and has built up a loyal clientele.


Salon Assistant

Originally from Portugal, Petra is a fully qualified stylist. She is continuing her training with us and is aiming towards becoming another Great Lengths specialist.


Goji Junior Stylist

Lauren loves working with children and has been our children’s stylist since we started offering the Goji Junior bespoke children’s service in November 2015.


Salon Assistant

Victoria has been providing great customer service and blow dries since she started at Goji in 2015. As a qualified stylist, she is continuing her training with us with a view to having her own clients in the near future.


Salon Junior

Lara joined the team in January 2017 and some of you may have seen her on Reception prior to her becoming one of our Salon Juniors in the new salon.


Salon Junior

Sioned is our youngest member of the team and is a Salon Junior. She is a Welsh-speaker and is looking forward to a long and successful career in hairdressing.



Gemma is another Welsh-speaker and has joined us as our key barber.  She originally trained and worked as a hairdresser before discovering her love of barbering.  She is also a trained assessor and is taking responsibility for the training and development of our junior staff.


Advanced Stylist

Chloe is our newest stylist and has already received great reviews. She previously worked at Aveda Bauhaus in Cardiff and is a colourist and stylist.



Alex trained at the world-renowned London School of Barbering and graduated with Distinction.  He is a Welsh-speaker and loves a challenging scissor cut!